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Brake Launches National Road Victim Month

Brake Launches National Road Victim Month

August is National Road Victim Month, and to mark this important date in the calendar, Brake has announced that it will be running a major new virtual fleet safety exhibition.

The Global Fleet Champion Virtual Fleet Exhibition sees several of the industry’s leaders in driver safety come together to help reduce accidents and fatalities experienced on the roads, not just in the UK but also around the world.

Showcasing projects, partnerships and products involving fleet operators and suppliers, the event is designed to highlight how initiatives can be used to improve road safety. Brake sees this as vital in the drive to reduce collisions caused by and involving ‘at work’ drivers, who account for one in three crashes on our roads each year.

Chudleigh-based Lightfoot, which is one of seven partners to participate in the event, has been chosen as its technology and plays a key role in reducing accidents and instances of dangerous driving amongst users.  Its innovative in-cab driver feedback helps cut at-fault accidents by up to 40% and helps fleets achieve greater efficiency from their vehicles with fuel savings of up to 15%. Lightfoot additionally reduces harmful emissions by up to 15%, and wear and tear costs by as much as 45%.

Lightfoot’s impact on driver safety has led to endorsements from many of the UK’s leading Insurers and Brokers, due to the effectiveness of its pocket-sized dashboard display device, which uses live engine data to provide drivers with real-time visual and audible feedback, helping fleets to improve efficiency and safety one mile at a time.  

Martin Kadhim, Partnerships Director at Lightfoot :

“Safety on the roads should be an organisation’s number one priority, both to its workforce and members of the public. That sits at the heart of what we do at Lightfoot, and its why we’re big supporters of National Road Victim Month, the Global Fleet Champions campaign and its virtual exhibition”.

To find out more about events taking place as part of The Global Fleet Champions Virtual Fleet Exhibition, visit https://globalfleetchampions.org/virtual-fleet-exhibition/

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