About Us

What is Grow?

Launched in mid-2017, Grow is a positive media movement, centred around a strong vision and set of values.

Our vision is to see the UK’s business community (and the UK as a whole) flourish. Starting with the incredible and unique city of Exeter, we want to serve the business community by telling the stories of the people within it; drawing people closer together into collaborative and mutually beneficial working relationships. We want to champion and celebrate everything that Exeter’s economy has to offer – from the vibrant independent business scene to the large multi-national companies.

We also want to shine a spotlight on those who are trying to find solutions to some of the challenges that the city is facing. From infrastructure and environmental issues to culture, gender equality and engaging young people in business. We have many organisations and government bodies in our city that work tirelessly to improve the quality of life for local residents. It is often a very difficult task and we want to do our part in highlighting the right conversations and launching meaningful initiatives such as the ‘100 Most Influential Women 2018’ and ‘Grow Green’.

Our vision is simply to be ‘good news’ and this vision is distilled into our value system as an organisation, which neatly fits into the acronym GIVER. As a company, we want to always focus on Growth, Integrity, Value, Efficiency and Relationship. These are the things that we value and that we want to bring to the table in the locations that we operate.

If we already know each other, I hope you have picked up on some of these values in our dealings. If we haven’t met yet, then why not get in touch and find out for yourself what working with a relentlessly positive and collaborative media company is like.

Joff Alexander-Frye.  Editor in Chief – Grow


Our Team

Daniel Frye
Chief Executive Officer
Dan was previously Head of Digital at Trinity Mirror SW Plc, overseeing a multi-million-pound portfolio of digital marketing products as well as the commercial side of the Trinity Mirror news Read More
Llew Nicholls
Chief Commerial Officer
Llew was previously Head of Marketing & Business Development for Rokk Media in Exeter, helping businesses grow their online presence with great website design. Before working at Rokk Media, Llew Read More
George Peters
Creative Director
George is our Creative Director, bringing flare and creativity to our business with years of experience freelancing as a graphic designer and running her own business as Managing Director of ‘Ooh Read More
Michael Frye
Chief Financial Officer
Mike had a successful 21-year career as a Senior Management Accountant working within the Environment Agency and specialising in European Funding projects. Previous to that, Mike was the Financial Controller Read More
Stella Nicholls
Print Content Editor
Stella is our Content Editor for Grow Exeter Magazine, having joined us from publishing firm Archant, where she had worked for 4 years. Stella is passionate about writing and loves Read More
Joff Alexander-Frye
Editor-In-Chief & Director
Joff originally joined us as our Growth Director at Grow Exeter but after six months on our board, stepped into the role of Group Editor-In-Chief. This role fuses his strong Read More
Drew Mason
Business Development Consultant
Drew has a background in the performing arts and spent several years working on cruise ships around the world. He has joined us as a Business Development Consultant, dedicated to Read More
Rowena Stoneman
Operations & Distribution Manager
Rowena is a trained car mechanic who has a hands-on approach to her work role. She has worked in several different business environments and has a love of organising others Read More
Lewis Tancock
Exec Asst to the Board & Operational Project Manager
Lewis is part of the way through studying for a degree and has joined Grow as Exec Assistant to the Board and Operational Project Manager. He has a rock-solid work Read More
Izzi Trueman
Graphic Designer
Izzi has just graduated from University after attaining a degree in Graphic Design and we are delighted to have her as part of Team Grow. Having grown up in the Read More